My daughter has loved the alphabet/words for a long time and she still does. She loves calling out letters and words. (She's 3, has known the alphabet well since 18mo). Her latest thing, however, is Magna Tiles. She builds HUGE, complicated structures with them. Even though I know she's incredibly bright, she is always coming up with a new way to wow me. They're easy to use and seem pretty durable so I highly suggest them smile Kind of pricey though - they were a gift.

Z - 01/23/11 and O - 05/12/13