http://www.nytimes.com/2012/06/26/s...hools-fight-for-basketball-recruits.html
Middle School Is Basketball’s Fiercest Recruiting Battleground
New York Times
By ADAM HIMMELSBACH and PETE THAMEL
June 25, 2012

...

The courtship of junior high players by private schools has become so cutthroat that it has spawned tales of coaches’ throwing one another out of gyms, traveling across the country to recruit middle school prospects and ingratiating themselves with local travel teams, independent teams made up of higher-level players, in an attempt to gain better access to players.

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I don't see schools and colleges making such efforts to attract
academic rather than athletic talent.