This was from an article Public Relations: A Necessary Tool for Advocacy in Gifted Education
http://www.hoagiesgifted.org/eric/e542.html

Quote
parents could write about their personal experiences that were positive learning opportunities (Lewis & Karnes, 1997). For guidelines, interested parties can contact the periodical's editor. Care should be taken when selecting a title, subtitle, section heads, and picture captions to ensure that the intended message is unambiguous and does not project an elitist tone (e.g., "Aren't we smart?").

With so many good writers on this site, I was wondering if anyone has done this? Does anyone have a PR background that could offer more tips? I'm all for banging my head against the wall but if I could find a sledgehammer, that would be even better wink